Book Review: No Matter What! by Lisa Nichols

Posted on 01. Jul, 2009 by Wendy Forsythe.

As we quickly approach the first long weekend of summer and the second half of the year, a book with the title No Matter What! is definitely a timely read. In the book author Lisa Nichols outlines a strategy for overcoming every obstacle and living the life you love. Lisa gained mainstream notoriety a few years ago as one of the featured trainers in The Secret and author of two Chicken Soup for the Soul books.

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Icing on the Cake

Posted on 26. Jun, 2009 by Paulette Costa.

Whether filling my gas tank at a full-service station (whatever happened to the man who squeegees the windshield?) or dining handsomely at a five-star restaurant, my service expectation does not waiver. I’ll admit it, I’m a service snob.

I had the pleasure of dining at Scalini Fedeli in Tribeca, New York last Saturday evening. The restaurant had been recommended by a friend so I asked around, read reviews and visited their website. Everything I heard and read piqued my interest and raised my level of anticipation for a wonderful dining experience. As always, the real test is always in the actual experience and everyone at Scalini Fedeli lived up to my expectations and more, delivering one notch above throughout the evening.

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Friday Blog Scan: Things We Liked from the Week That Was

Posted on 26. Jun, 2009 by Jason Steele.

As local emissaries, real estate agents and brokers could be broadcasting valuable info about their market through their Twitter account instead of the typical stream of consciousness ramblings about what they are doing right now. If there was any question about the viability of broadcasting relevant information of this sort,  Nixle might be it. Nixle [...]

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The Future of Real Estate Email Marketing

Posted on 25. Jun, 2009 by Jason Steele.

As we are coming down the final stretch for launching our direct marketing tool using the Meredith Corporation subscriber database I have been entrenched in the concept of putting the right message, in front of the right consumer, at the right time, to get the desired response. So it would be fitting that I actually saw a real world example of this last week from Amazon.com.

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Part 2 - “As the Early Signs of Recovery Emerge, Don’t Pop-the-Cork Just Yet!”

Posted on 23. Jun, 2009 by Robert Albanese.

Selling through the current economic “Yin-yang”
(The coherent fabric of nature and mind, exhibited in all existence)

The Yang

It is interesting how there always seem to be two sides to every economic rebound. One recent effect of increased real estate market activity is a gradual increase in long-term mortgage interest rates. After bottoming out this past March in the vicinity of 4.5% for a 30-year fixed loan, the current and still historically low rate of 5.5% seems inflated to increasingly price-sensitive consumers. As a result, homes sales and refinancing are being impacted, albeit only slightly.

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Weather and Psychology

Posted on 22. Jun, 2009 by Wendy Forsythe.

If you’ve been following the US Open, you’re likely as frustrated with the rain as all of us living in the area are. It has rained almost every day of June in New Jersey. And I don’t mean a short shower; I mean raining cats and dogs for hours, upon hours, upon hours…

I’ve been joking with people that my spirit is damaged. Could 18 some odd days of rain and temperatures well below seasonal really do that?

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Friday Blog Scan: Things We Liked from the Week That Was

Posted on 19. Jun, 2009 by Jason Steele.

Marketing Experiments blog did a great job of compiling a list a must read Twitter tips for business all in one post. Just when you think you have Twitter figured out (love or hate wise) another new way it is being used in business springs up. This post titled Twitter for businesses: 7 articles + [...]

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Cultural Dictionary

Posted on 18. Jun, 2009 by Camilla Sullivan.

Occasionally we need to laugh at how funny the English language can be. I saw this and couldn’t help but be amused.
For the second year in a row, Cramer-Krasselt - a full service agency based in Chicago whose clients include Corona beer, AirTran Airways, Levitra and Porsche… have published their “Cultural Dictionary” . What’s this [...]

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