As part of our ongoing Beta Brokerage project, we invite you to join our first Beta Brokerage Hangout on Google+ on June 3. We're planning a lively discussion with two successful brokers on Attracting & Recruiting "Next Gen" Consumers and Agents. Beta Brokerage is an ongoing project in which Continue Reading
May
21
2013
Stay in Touch: A Step-by-Step 14 Point Plan
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Anyone who has ever tried to attract an experienced agent to their company knows that it can take time, sometimes a lot of time. Staying in touch regularly and continuing to build value and trust can be tough which is often where many fail. With the spring market raging in many areas across the Continue Reading
May
17
2013
5 Dream Home Upgrades to Make When You Win Powerball
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What would you do if you won $600 million? That is the question on everyone’s mind as Powerball fever sweeps the nation. The water cooler within our office has been all-abuzz as Wednesday’s estimated $360 million swelled to an unfathomable $600 million. As speculation turned to anticipation, Continue Reading
May
16
2013
3 Must-Have Time Management Tools
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Time management is a frequent topic discussed among real estate professionals. Between meetings, lead generation appointments and the myriad of daily duties, finding focus can be challenging. The Pareto Principle, also known as the '80:20 Rule' states that an unfocused and poorly managed day will Continue Reading
May
14
2013
Top Home Improvement Ideas that Boost Value
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Custom details, updating tired decor and other simple home improvement renovations can make a big difference when it comes time to sell. While neighborhood, community and other amenities play into the overall value of the home; there are numerous additional cosmetic changes that buyers can make Continue Reading
May
13
2013
3 Homebuyer Myths Exposed
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As the real estate market continues to bounce back, many homebuyers are making the decision to step into the market. While the anxiety surrounding the downturn has left many buyers sitting on the sidelines, overcoming the remaining homebuyer myths and imsconceptions is a very real Continue Reading
May
09
2013
Top Five Reasons to Buy Not Rent
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You may recognize Cheryl Casone as an anchor on FOX Business Network. Often seen interviewing industry leaders, including Sherry Chris, president and CEO of Better Homes and Gardens Real Estate, we decided to turn the table and ask Cheryl to provide her insights into the real estate market. Here are Continue Reading
May
06
2013
12 Compelling Reasons Recruits Say YES to Your Company
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The most important asset within your company is the people. Attracting the right people means appealing to those aligned with your values and vision and giving them a compelling reason to say yes to your company. Finding these people gives you an opportunity to create a flourishing environment that Continue Reading
Apr
30
2013
Top 4 Questions Homebuyers Need Answered Before They Buy
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Buying a house is the biggest investment most people will make in their lifetime, and the complex process can be intimidating to many homebuyers. Knowing the right questions to ask and receiving professional advice will help your clients make a sound investment for their future. Whether they are Continue Reading
Apr
26
2013
Defining Your Marketing Niche in Three Simple Steps
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Focusing your energy and attention on a particular real estate niche hasn’t always been an attractive idea. In fact, there are many real estate professionals that believe niche marketing is far too narrow in scope. If you find yourself fighting the urge to 'dig for riches in real estate Continue Reading
Apr
17
2013
Leveraging Social Media for Online Lead Generation
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Targeting, converting and nurturing online leads are challenges many real estate professionals face. From the expense to the tools and management, knowing how and where to spend time and money can feel like an immense undertaking. With this in mind, I sat down with Scott Lehman, Owner of Better Continue Reading
