Customer Service

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When you have a thought it creates a physical reaction — the mind and the body are connected. If you are having negative thoughts you are likely to feel blue, lethargic, and pessimistic. With everything that is happening in the economic world how do we stay focused on the positive?

NAR data indicates that homes sold at a seasonally adjusted rate of more than 409,000 homes a month between August 2008 and August 2007. The brokers and agents who are focusing their energies on these activities have a very different frame of mind than the ones that are focusing on the various other economic challenges.

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While making hotel reservations for an expo that I recently attended, I learned that the host hotel was booked to capacity. There were, however, rooms at the INN. Call me a snob, but convenience was the least of my requirements, and after lengthy conversation with a very helpful reservation specialist we came full circle and my reservation was made … at the INN. After all, I convinced myself, it was really just a place to lay my head and get a good night’s sleep.

On the ride up, I imagined a shoe-box size room, no amenities, off-site dining and overall poor service. I arrived to find just the opposite. The lobby was complete with comfortable chairs and a cozy fireplace. The full-service restaurant was in full swing and the lounge was open. I was greeted by a very cordial and accommodating desk clerk who promptly processed my reservation, offered me a freshly-baked chocolate chip cookie, and called my attention to the restaurant voucher that accompanied my room key in the folio. I was pointed in the direction of the elevators, which were just before the indoor pool and hot tub … nice. And although the INN was not my first choice, I enjoyed a positive experience and I will definitely stay with them again.

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Posted by Wendy Forsythe

It’s no secret that our industry doesn’t score high marks for customer service or trustworthiness. We are usually ranked on the bottom half of the scale, alongside used car salespeople and mechanics!

To see how one small change, or even one degree, can make a huge difference watch this video.  Then challenge yourself and those around you to commit to making small changes that will result in changing the public’s perception of today’s and tomorrow’s real estate professionals.

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