Posted by Kevin Doell
Last week I immersed myself in green by checking out an EcoBroker training event in Kingston, NY. The event lasted three days: one day on health issues, one day on energy conservation issues and a third on marketing. In all, it was a lot of ground to cover. During breaks I would take the temperatures of the attending brokers and agents who all seemed to be enjoying the course and getting something from it.
As expected, there were all types in the crowd with backgrounds that ran the eco-gamut – from “super die hard,” to “looking for a new angle,” to “professionally intrigued.” And though the famed Woodstock, N.Y. was just a stone’s throw away from our digs at the Quality Inn, not a Birkenstock was to be seen amidst the group. It seems that some of the old badges and trademark apparel of green has fallen by the wayside. There needn’t be a visual cue present for a green spirit to lie within.
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