You know that Facebook friend who updates their status so much you feel as though you know a little too much about their life (i.e. every meal, waking thought, etc) - and not in a good way? Well, it is vital that your brand’s social campaign not replicate this behavior. An article in Advertising Continue Reading
Aug
23
2011
The REport
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This week, the public saw the Martin Luther King Jr. Memorial for the first time ahead of next Sunday’s official opening. The sculpture, which will be in the National Mall in Washington, has been more than 25 years in the making and stands 30-feet tall. It marks the first time a memorial on the Continue Reading
Aug
09
2011
The REport
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Tablets galore! Do you live in one of the most iPad-friendly cities in the country? According to Men’s Health, Plano, Texas supports the device best due to “tablet use based on ad impressions from mobile ad network Chitika, the number of Apple and Best Buy stores per capita, and the percentage Continue Reading
Jul
26
2011
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Food trucks are easily one of the biggest phenomenons in the culinary world over the past few years. Their success in a crowded field is often dependent on their social media savvy. Mashable looked at five of the most innovative campaigns. One standout is Mexicue, a BBQ truck that crowdsources menu Continue Reading
Jul
12
2011
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Facebook made its “awesome” announcement last week, introducing video-chatting service Skype into the site. Do you find this “awesome”?Step aside, Myspace. LinkedIn is now the second most popular social networking site behind Facebook. Visitors to the site in June were up 63 percent from a Continue Reading
The REport
According to the National Association of Realtors, 89 percent of home buyers use the Internet during the home search process. While it’s probable they are looking at property listings, potential home buyers may be researching the right agent for them based on initial referrals. The increasingly Continue Reading