As a world-class brand, we at Better Homes and Gardens® Real Estate strive to be an industry leader by providing our network of over 7500 real estate professionals with the innovative tools necessary to not just succeed, but thrive by gaining the competitive edge within their prospective Continue Reading
Jun
21
2011
How Much Longer Can Homebuyers Really Afford to Wait?
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The affordability quotient for buyers is extraordinary at this time. In fact, it is difficult to find a good reason why qualified buyers should wait any longer. Money is available for buyers with a good credit history, home prices have fallen over the past four years and in June 2011, mortgage rates Continue Reading
May
20
2011
Week in Review: What We Liked From the Week That Was
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Between the revelations of Arnold Schwarzenegger, the allegations against IMF chief Dominique Strauss-Kahn and the declarations of 2012 Presidential election hopefuls, you may have missed news of a widely reported survey that found 54 percent of respondents do not anticipate a real estate recovery Continue Reading
May
09
2011
Who Cares About the Competition?
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As our industry becomes more and more competitive, it is often tempting to focus on what everyone else is doing bigger, better, and faster. You can spend a lot of energy chasing your competition, when in fact your strategy should always be to find ways to pave new paths. As an example, the Continue Reading
May
04
2011
What’s Really Behind a Bad Attitude?
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This is a true story that happened in an actual sales office. The agents in a particular real estate office wanted to revamp the picture display cases in the front windows and someone needed to take charge of rotating them on a weekly basis. This job was time intensive, not an earning opportunity Continue Reading
Apr
21
2011
Don’t Throw the Baby (Boomer) Out with the Bath Water
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I am sure this is not the first article to use this phrase in conjunction this particular subject, but I will give Wendy Forsythe, SVP of Network Services for Better Homes and Gardens® Real Estate, credit for pointing out that this would be the ideal title for this post. And she was right. As any Continue Reading
Mar
31
2011
Production Boards
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Earlier this year, I was visiting one of our real estate offices and happened to notice a blank white board that was once a production board hanging predominantly on the wall. When I started selling real estate, the production board was a huge motivator for me. I wanted to see my name up there Continue Reading
Feb
11
2011
Fusion 2011: Highlights
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Sherry Chris, President & CEO of Better Homes and Gardens Real Estate, shares amazing moments and highlights from our first national sales event, Fusion, held February 9-11, 2011. Continue Reading
Feb
08
2011
Guest Blog from American Home Shield
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We are proud to have American Home Shield as Master Sponsors at our first Fusion national event happening this week in Las Vegas. How do you know? Every day you face important decisions that affect your business for months and years to come. So how do you know it is the right decision? How do Continue Reading
Jan
28
2011
Week in Review: What We Liked From the Week That Was
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For those of us buried in record-levels of snow, spring feels like light-years away. Perhaps Punxsutawney Phil will declare a mild end to winter next Wednesday. One thing is for sure though, with the Super Bowl a little over a week away, the unofficial start of spring home selling season is upon Continue Reading
Week in Review: What We Liked From the Week That Was
Congratulations to Scotty McCreery who took the crown in American Idol’s 10th season this week. In music to our industry’s ears, sales of new homes jumped over 7% in April from the previous month and sales prices are up 4% from April of 2010. Although the number of properties sold is still far Continue Reading