Tag Archives: listings
Are Location-Based Services in Real Estate All Hype or The Next Big Thing? (Part 2)
Posted on 02. Sep, 2010 by Josh Ferris.
Last week we posted Part I of our interview with Ryan Neu, Real Estate Executive at SCVNGR and Garrett Nelson, Director of Media at Better Homes and Gardens Real Estate Executive in Washington. Read the rest of our interview with them below including how they use these services in their businesses and how they expect [...]
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Are Location-Based Services in Real Estate All Hype or The Next Big Thing? (Part 1)
Posted on 23. Aug, 2010 by Josh Ferris.
Location-based services are what’s hot in social networking right now and for good reason. By using a simple app on your smartphone you can share where you are and what you’re up to with others in your network (updates can be automatically sent to your Facebook and Twitter accounts) which fosters more frequent communication and [...]
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The REport
Posted on 17. Aug, 2010 by Sherry Chris.
You have to admire Delta’s embrace of social media. The company recently gave customers the option of buying tickets via Facebook through its new “Ticket Window.” The new function allows fliers to book any domestic flight without leaving the page. Very cool! The airline giant also monitors Twitter and responds to customer complaints (i.e. missed [...]
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Practice What You Preach
Posted on 30. Jun, 2010 by Paulette Costa.
We tell our agents the number one thing they must do to get more business is prospect, prospect, and then prospect some more.
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The REport
Posted on 15. Jun, 2010 by Sherry Chris.
If tweets actually chirped the global din would be as pervasive as vuvuzela horns at the World Cup. Twitter just announced there are 65 million tweets sent daily! In such a crowded field, I truly believe faithful practitioners of elegance and etiquette will be rewarded. Speaking of rewarding, most marketers will tell you that word [...]
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Week in Review: Things We Liked from the Week That Was
Posted on 04. Jun, 2010 by Sherry Chris.
The government has played a large role in housing recovery. This week, the real-estate lobby asked Congress to extend the amount of time that potential home buyers have to complete transactions that qualify for tax credit (but, just in case this does not go through, look at these tips for hurrying the process along). Also, [...]
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Two Things: Agents and Listings
Posted on 04. Mar, 2010 by Wendy Forsythe.
I believe there is great power in simplicity. I think we generally over complicate business. Heck, I think we generally over complicate life. But that’s a completely different blog post. Let’s get back to keeping it simple in the real estate business. I have several people in my life who remind me almost daily that what we [...]
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Ten Years of Change Can Mean Not Much Change at All
Posted on 31. Dec, 2009 by Sherry Chris.
In anticipation of another decade coming to an end, I began to ask people within the industry where they were 10 years ago, and what has changed for them and the industry. I remember being corporate sponsor for my company’s Y2K initiative in 1999. The world was worried that all computers would crash when [...]
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There’s a BHGRE App for that! (and it ‘s not just another real estate app)
Posted on 04. Nov, 2009 by Camilla Sullivan.
Happy day. The first edition of our Better Homes and Gardens Real Estate iPhone app is live today (actually ,11.59pm last night.) But it’s not a ‘real estate’ app in the traditional sense, ie: pushing listings to your iPhone. It’s a buyer centric app designed to solve a few pronounced challenges faced during the physical [...]
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The Rise and Fall of Sales Meetings
Posted on 07. Oct, 2009 by Wendy Forsythe.
Generally speaking, weekly sales meetings were the norm in the archetypal 1990’s real estate office. These meetings typically consisted of some sort of information sharing and often ended with a tour of newly listed properties. Soon these meetings stretched out to biweekly. In some cases they just became new listing tours. Then biweekly became monthly. [...]
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There is More to Website Content Than Property Listings
Posted on 08. Sep, 2009 by Jason Steele.
Run a Google search for “Where should I live in…” and fill in any major city in the U.S. and I bet you will be hard pressed to find any national or local real estate brand on the first page of results. All of the valuable local information that goes into advising a prospective buyer [...]





