Develop a Compelling Value Proposition

Posted on 16. Mar, 2010 by Robert Albanese.

Does your company have a developed Value Proposition that provides a strong platform for talent attraction, retention and lead-generation, and fosters a positive company culture? A Value Proposition is the primary reason why a prospect should “buy” from your company, rather than a competitive firm. For a real estate organization, the Value Proposition should include, [...]

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Week in Review: Things We Liked from the Week That Was

Posted on 05. Mar, 2010 by Sherry Chris.

Known for his ability to predict the market, Warren Buffet this week said the housing market will recover by 2011. Although this is fantastic news, we need to keep in mind that repercussions of the recession will be evident for years to come. Foreclosures and bankruptcies have marred many Americans’ credit scores which will impact [...]

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7 Steps to Reinventing Your Leadership Style

Posted on 16. Feb, 2010 by Robert Albanese.

How often have you heard people say “if I could just start over again, I would…” and statements of that type? Please read the following statement and then stop for a few moments and just think about it.
“If you want to completely reinvent your leadership style, you can. But you must plan well and then deliver [...]

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Week in Review: Things We Liked from the Week That Was

Posted on 05. Feb, 2010 by Sherry Chris.

We had a mixed bag of news this week. Do you want the good news or bad news first? A storm cloud hung over the many homeowners with adjustable-rate mortgages who are paying as much as 25 percent more than homeowners with similar loans. Additionally, new research suggests that a large group of distressed homeowners [...]

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Week in Review: Things We Liked from the Week That Was

Posted on 08. Jan, 2010 by Sherry Chris.

The new year is already starting out with a bang, with a plethora of news buzzing about in the real estate industry. As positive and negative reports and articles surface about what’s to come in 2010, we have learned that—in the words of The Wall Street Journal—“the outlook for 2010 is uncertain, at best.”
There is [...]

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Week in Review: Things We Liked from the Week That Was

Posted on 18. Dec, 2009 by Sherry Chris.

Happy Holidays! As we look forward to a New Year, we may not see the real estate market recover as much as we all hope. In the Chinese calendar, 2010 will be the Year of the Tiger, which seems appropriate as the animal represents unpredictability. We have seen improvement in the past few months, but [...]

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Wendy Forsythe Interviews Julie Ziemelis – SAMCAR

Posted on 17. Nov, 2009 by Sherry Chris.

Well-known blogger Julie Ziemelis, SAMCAR, stopped by to chat with Wendy Forsythe at the tradeshow to share her tips on blogging, Twitter and Facebook, and how to achieve success in the industry by using these tools to build your brand.

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Blogging Tips

Posted on 17. Nov, 2009 by Sherry Chris.

Watch this video for great tips on how to become an effective blogger, and standout among the rest!

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Jim Marks Discusses Return on Influence, Versus Return on Investment

Posted on 16. Nov, 2009 by Sherry Chris.

In an exclusive interview, Sherry Chris and Jim Marks discuss Return on Influence, versus Return on Investment, and how the future path of social media will become more defined in the future.

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Sherry Chris Talks with Derek Overbey – Roost.com

Posted on 13. Nov, 2009 by Sherry Chris.

Exclusive interview – Sherry Chris talks with Derek Overbey, Sr Director of Marketing and Social Media, Roost.com on the hottest topics from  REBarCamp in San Diego:

Technology going forward
Impact of NAR RPR on Roost.com
The economy now, and real estate

You don’t want to miss this important conversation happening in your industry, today.

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There’s a BHGRE App for that! (and it ‘s not just another real estate app)

Posted on 04. Nov, 2009 by Camilla Sullivan.

Happy day.  The first edition of our Better Homes and Gardens Real Estate iPhone app is live today (actually ,11.59pm last night.)  But it’s not a ‘real estate’ app in the traditional sense, ie: pushing listings to your iPhone.  It’s a buyer centric app designed to solve a few pronounced challenges faced during the physical [...]

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