Observations from the RISMedia Leadership Conference in NYC

Posted on 11. Sep, 2009 by Wendy Forsythe.

New York City was buzzing even more than usual this week with the US Open, Fashion Week and about a 1000 real estate industry professional chatting, tweeting, updating and generally creating a lot to think about. The event kicked off with a panel of 7 industry leaders sharing their perspective on the industry.
The audience wasn’t [...]

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The Status Quo is Not an Option

Posted on 14. Aug, 2009 by Nicolai Kolding.

In the coming weeks, you will be reading a lot about our specific ideas on the Next Generation Brokerage.  It’s important to explain why we believe this is necessary.  In our view, this comes down to a matter of necessity.  Simply put, the status quo is not an option.  The numbers won’t fly.
Every brokerage has four [...]

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One-Year Anniversary

Posted on 05. Aug, 2009 by Sherry Chris.

Better Homes and Gardens Real Estate LLC  celebrates one year since the launch of its franchise system, with a growing network of 2,100 agents across 75 offices in 10 states. In its first year of operations, the newest national real estate franchise has surpassed expectations and gained momentum in a challenging housing market by distinguishing [...]

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We Are All Going to Miss You, Brenda…

Posted on 03. Apr, 2009 by Sherry Chris.

I met Brenda Casserly for the first time at a Gathering of Eagles conference in Asheville North Carolina. That would have been over 10 years ago, and it was the first time I had attended. I sought her out, wanting to meet a woman who had risen up the ranks in an industry dominated by males at the top. Well, she couldn’t have been more gracious, spending time with me and answering my questions. I followed her career advancements by reading announcements and press releases. When she was appointed President and CEO of ERA Real Estate, I was pleased for her, and proud that I knew her personally.

Several years later, when I arrived at Realogy, it was Brenda who was one of the first to congratulate me on my new position. We shared a genuine like and respect for one another, she would often ask If I was doing ok, when it was she who was quietly and courageously battling the cancer that would eventually win.

When we launched Better Homes and Gardens Real Estate, Brenda was right there offering congratulations and help. She encouraged me to attend her conference to gain knowledge and ideas, her graciousness had no boundaries.

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The Final Day of an Interesting Year

Posted on 31. Dec, 2008 by Sherry Chris.

If you were to use one word to describe this year that is almost over, what would it be? Exciting? Devastating? Complicated? Confusing? Challenging? Most would say thank goodness it’s finally over. Since the beginning of my career, I have always been fascinated by the process of  how one year ends and the next begins. [...]

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Through the eyes of an industry newcomer….

Posted on 11. Nov, 2008 by Camilla Sullivan.

I’ve spent 15 years working for Fortune 100 corporations all around the world – technology, systems integration, outsourcing, management consulting… I’ve been through market downturns and times of uncertainty. I’ve had to manage corporate strategies when the market was shrinking and there was less to go around — suddenly, partners becoming competitors, and only the [...]

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Sometimes You Have to “Save the Dream”

Posted on 15. Oct, 2008 by Alex Perriello.

Posted by Alex Perriello
President & CEO, Realogy Franchise Group

On October 8, I sent a letter to all of Realogy’s affiliated brokers and sales associates to announce that we are launching an initiative to help our neighbors and local communities by trying to prevent as many foreclosures from occurring as possible.
The positive support I have been [...]

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Remembering September 11th, 2001

Posted on 11. Sep, 2008 by Sherry Chris.

It’s hard to believe that 7 years have passed since the horrifying day none of us will ever forget. The images will never fade, the feeling of helplessness, the sense that things will never be the same. We all remember where we were when we first found out what was taking place.
For me, I thought [...]

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Fannie and Freddie – The Shoes Keep Dropping…

Posted on 08. Sep, 2008 by Sherry Chris.

Posted by Sherry Chris
In a meeting this morning, Alex Perriello eloquently stated, “I feel like I am in Imelda Marcos’ closet – the shoes just keep dropping.” What he was referring to of course was the breaking news yesterday morning that the federal government had taken over control of Fannie Mae and Freddie Mac, the [...]

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Rudy Pays A Visit!

Posted on 17. Jul, 2008 by Sherry Chris.

There are very few people in our real estate and technology world who are recognized by their first name and “Rudy, the Social Media Guru” from Trulia is one of them. He sent me a message on Facebook a few weeks ago suggesting a visit so he could preview what we were working on at Better Homes and Gardens Real Estate LLC. We spent a few hours together Tuesday. Here is a video clip of his visit…

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Comfort Zone Under Re-Construction

Posted on 25. Jun, 2008 by Kevin Doell.

To kick off the summer driving season, we promoted a rideshare day at the Realogy headquarters on Friday, June 20. For weeks we revved up the internal communications machine to drive participation through stump speeches, email newsletters, plasma screen promos, executive emails, flyers, sign up tables and water cooler talk. We even held out the [...]

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