The past several months have flown by like weeks, and our brand has come to life in so many different ways. For all of us, to launch a real estate brand from start to finish was a new experience. Fortunately, when you put the entire team together, we collectively had the right combination of experience, intelligence, energy, youth, appetite for risk, aversion to risk, creativity and guts. That part was no accident. I chose very carefully who would best be suited to create an international real estate brand like no other.
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You might think I am going to write about great technology applications as they relate to “the real estate brand of the future,” and I will… but not in this post. Technology will continue to empower both the consumer and agent by allowing for more transparency and greater efficiencies, and the tools will continue to become more sophisticated in the months and years to come. All of this excites me, but without the right people (as in team) in place, it all falls flat.
One of the most exciting things for me about building BH&G Real Estate from scratch is having the opportunity to put a best-in-industry team in place - believe me, there is nothing more powerful. And if early feedback is any indication, we are off to an outstanding start! One of the key prerequisites to be considered for the team is a keen passion and desire to build a service offering from scratch that embodies the needs of broker owners, agents and consumers, that takes the best of what we have today and marries it with what the future should look like. It is one of those funny things… you either get it or you don’t.















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