Tag Archives: TV

The REport

The REport

Posted on 31. Aug, 2010 by Sherry Chris.

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New Orleans came together this past weekend to celebrate the city’s resurgence since the devastation of hurricane Katrina five years ago. It is truly uplifting to see the region making such great strides since being shaken to its core. What an inspiration for communities! Another thing bringing communities together – young and old – is [...]

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Week in Review: Things We Liked from the Week That Was

Week in Review: Things We Liked from the Week That Was

Posted on 27. Aug, 2010 by Sherry Chris.

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The midterm election season is officially underway with many states holding their primaries – some of them out-and-out nail biters. No matter which side of the aisle you fall, elections are certainly an interesting spectator sport as the candidates pull out their boxing gloves. In a standoff of another kind, sometimes the relationship between agent [...]

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The REport

The REport

Posted on 11. Aug, 2010 by Sherry Chris.

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USA Today released its preseason college football Top 25 coaches’ poll this week, so naturally, talk on the practice field was about … Twitter. Turns out some high profile coaches want the only tweets in their camps to be those of practice drill whistles. At number five ranked Boise State, head coach Chris Petersen has [...]

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The REport

The REport

Posted on 15. Jun, 2010 by Sherry Chris.

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If tweets actually chirped the global din would be as pervasive as vuvuzela horns at the World Cup. Twitter just announced there are 65 million tweets sent daily!  In such a crowded field, I truly believe faithful practitioners of elegance and etiquette will be rewarded. Speaking of rewarding, most marketers will tell you that word [...]

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The REport

The REport

Posted on 18. May, 2010 by Sherry Chris.

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Although new numbers out his week show that Twitter lags behind sites like Facebook in use, Tweeters are much more engaged with brands. I cannot say it enough: the site is a great opportunity for real estate brokers and agents to communicate directly with consumers! In an effort to reach this active audience, mega-brands are [...]

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A Colorful Partnership

A Colorful Partnership

Posted on 04. May, 2010 by Sherry Chris.

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Teaming up with Pantone to deliver color techniques and stunning home staging Did you know color theory is a true science? I’ve certainly learned a lot about it over the past months working with Pantone (www.pantone.com,) and the executive director of the Pantone Color Institute, Leatrice Eiseman. There are reasons why certain color combinations evoke [...]

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The REport

The REport

Posted on 27. Apr, 2010 by Sherry Chris.

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With Twitter and LinkedIn making notable moves in the advertising space last week, FourSquare is trying to join in the action with the addition of “Are you the manager of this business?” – an effort targeted at increasing local advertisers. This is an important step as the social networking website continues discussions with the big [...]

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Friday Blog Scan: Things We Liked from the Week That Was

Friday Blog Scan: Things We Liked from the Week That Was

Posted on 30. Oct, 2009 by Sherry Chris.

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As far as lists of top social media people in real estate go, we’ve seen the same names recycled over and over providing us a limited view of what is ultimately possible through social media. Income Diary gives us this list of the 50 most influential bloggers outside of real estate. This is a special [...]

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Friday Blog Scan: Things We Liked from the Week That Was

Friday Blog Scan: Things We Liked from the Week That Was

Posted on 09. Oct, 2009 by Sherry Chris.

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The U.S. economy appears  to be on the road to recovery. Yet mortgage delinquencies continue to rise holding back any relative upbeat assessment since foreclosures keep the value  of nearby properties down while eroding the net worth of homeowners and the tax base for communities nationwide. The Center for Responsible Lending says foreclosures are on [...]

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The Future of Real Estate Email Marketing

The Future of Real Estate Email Marketing

Posted on 25. Jun, 2009 by Jason Steele.

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As we are coming down the final stretch for launching our direct marketing tool using the Meredith Corporation subscriber database I have been entrenched in the concept of putting the right message, in front of the right consumer, at the right time, to get the desired response. So it would be fitting that I actually saw a real world example of this last week from Amazon.com.

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Vintage Marketing – I’m a Collector!

Posted on 19. Mar, 2009 by Camilla Sullivan.

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Just as vintage clothes stay popular and vintage cars appreciate in value, there are some marketing principles that may seem ‘vintage’ in this twitteriffic world but they will certainly be fashionable a decade from now. While social media is changing the rules of marketing and public relations, in essence, it is just another form of [...]

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