Nov 30 2010
The REport

The REport

This week kicked off with Cyber Monday, one of the busiest online shopping days of the year. Experts say e-commerce sales may have reached $900 million as people searched for incredible deals.  Did you find any? The holidays are a season for giving.  This year, there is a twist to the old way of Continue Reading

Nov 23 2010
The REport

The REport

Lights, Camera, Amazon? Last week, Amazon announced it is entering Tinseltown with the unveiling of Amazon Studios, a service which accepts scripts and movies from budding screenwriters and filmmakers with the ultimate goal of producing “full-budget commercial films.” If you think you missed your Continue Reading

Nov 23 2010
Project High Expectations or Forever Hold Your Peace

Project High Expectations or Forever Hold Your Peace

The fact is that most leaders tell their new hires (new to the business) that it will take six months or more for them to become productive. Why then, do we seem surprised when their words become a reality? During the interview process, one particular manager always tells new hires that new agents Continue Reading

Nov 19 2010
Week in Review: What We Liked From the Week That Was

Week in Review: What We Liked From the Week That Was

All eyes this week were on Kate Middleton, the beautiful bride-to-be of Prince William.  With the official announcement of their engagement this week, many in this country became once again enamored with the British Royal family, as we focused on every known detail and speculated on the rest.  I Continue Reading

Nov 17 2010
Lifestyle Branding-In, Traditional Branding-Out

Lifestyle Branding-In, Traditional Branding-Out

There has been a shift in branding strategies in our industry over the last 12-24 months. Clever real estate professionals have finally figured out that the traditional branding approaches our industry has been using don't apply in today's market place, and have developed more customer friendly Continue Reading

Nov 16 2010
The REport

The REport

Call it Newton’s law of social media: The equal and opposite reaction to large networks of friends is Personal Networking.  From one of the founders of Facebook, whose stats page says the average user has 130 friends, comes Path, a new network focused on photo sharing which limits the number of Continue Reading

Nov 15 2010
Things to Consider Before Renewing Your Lease

Things to Consider Before Renewing Your Lease

At the end of each lease renewal, ask yourself whether or not you would open up a new office in this location, if you had to do it again.  Depending on the strength of the local commercial real estate market, inquire about subletting rates to see if it’s worth staying or if there are better options Continue Reading

Nov 12 2010
Week in Review: What We Liked From the Week That Was

Week in Review: What We Liked From the Week That Was

Look!  Up in the sky!  It’s a bird, it’s a plane, it’s a … missile?  Earlier this week, an unidentified projectile off the coast of California had Pentagon officials scratching their heads as to what it was. It was likely an optical illusion created by an airplane and not a missile as some feared.  Continue Reading

Nov 09 2010
The REport

The REport

How many “friends” do you have on Facebook? If you are connected with people who are not true acquaintances, Jimmy Kimmel is calling on you to partake in “National UnFriend Day.” Geeksugar lays out some un-friendable offenses. What would cause you to un-friend someone? Are you a drunken tweeter? Continue Reading

Nov 05 2010
Nominate Better Homes and Gardens Real Estate in the 4th Annual Mashable Awards

Nominate Better Homes and Gardens Real Estate in the 4th Annual Mashable Awards

You have an opportunity to nominate Better Homes and Gardens Real Estate in the 4th Annual Mashable Awards recognizing outstanding achievement in the digital and social media landscape! After looking at the categories, we have initially decided to cast nominations for ourselves as a “Must Follow Continue Reading

Nov 03 2010
5 Ways to Start Building Your Internet Presence Today

5 Ways to Start Building Your Internet Presence Today

The fall season tends to beckon a new interest in real estate when kids start school, holidays roll in and would-be home buyers take interest in real estate now, with action in the spring of next year. If you haven't started building your real estate web presence yet, or you've put it on the back Continue Reading