Tag Archives: Branding

Week in Review: Things We Liked from the Week That Was

Week in Review: Things We Liked from the Week That Was

Posted on 26. Feb, 2010 by Sherry Chris.

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This week, we are having what I like to call a “Hesitation Moment.” In different data released this week, the housing market went back in time, with numbers being reported similar to those we saw in the 40s, 60s and 80s. Mortgage applications fell to the lowest level in 13 years and in January, sales [...]

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Better Homes and Gardens Real Estate Metro Brokers: A Winning Culture

Better Homes and Gardens Real Estate Metro Brokers: A Winning Culture

Posted on 11. Dec, 2009 by Robert Albanese.

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This week, during the launch of the newest Better Homes and Gardens Real Estate franchise, I was struck by the presence of something unique and identifiably “Metro” that is, it’s culture.  At the launch it was very clear that Kevin Levent is undeniably a great leader and a person who has won the support and [...]

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Week in Review: Things We Liked from the Week That Was

Week in Review: Things We Liked from the Week That Was

Posted on 11. Dec, 2009 by Sherry Chris.

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Maybe it seems self serving, but to me the biggest news of the week is that we have doubled our size with the new affiliation of Metro Brokers! With this one partnership, we have added 28 office locations and nearly 2,300 agents. Wahoo!
Moving on to other news… Historic low mortgage rates and government incentives have [...]

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Wendy Forsythe Interviews Julie Ziemelis – SAMCAR

Wendy Forsythe Interviews Julie Ziemelis – SAMCAR

Posted on 17. Nov, 2009 by Sherry Chris.

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Well-known blogger Julie Ziemelis, SAMCAR, stopped by to chat with Wendy Forsythe at the tradeshow to share her tips on blogging, Twitter and Facebook, and how to achieve success in the industry by using these tools to build your brand.

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How the Use of Social Media Helps Create an Unique Consumer Experience

How the Use of Social Media Helps Create an Unique Consumer Experience

Posted on 16. Nov, 2009 by Sherry Chris.

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Better Homes and Gardens Real Estate’s newest member, Rick Gregory and Sherry Chris discuss how the brand’s personality and its use of Social Media will help create a unique experience for consumers.

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Sherry Chris talks to Andy Kaufman

Sherry Chris talks to Andy Kaufman

Posted on 13. Nov, 2009 by Sherry Chris.

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Exclusive interview! Sherry Chris talks to Andy Kaufman – one of the founders of the REBarCamp phenomenon. Andy discusses the quantity and quality of the discussions and ideas coming from the ‘unconference’ and the principles of connecting to real people and building relationships.

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Sherry Chris talks to Richard Silver – Bosley Real Estate

Sherry Chris talks to Richard Silver – Bosley Real Estate

Posted on 13. Nov, 2009 by Sherry Chris.

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Sherry Chris talks to Richard Silver, describing how things have changed in real estate over the past 2 decades: what we are doing differently, and how social media has impacted his business. Hear Jim describe how he achieves 30% of his business through leads developed online.

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There’s a BHGRE App for that! (and it ‘s not just another real estate app)

There’s a BHGRE App for that! (and it ‘s not just another real estate app)

Posted on 04. Nov, 2009 by Camilla Sullivan.

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Happy day.  The first edition of our Better Homes and Gardens Real Estate iPhone app is live today (actually ,11.59pm last night.)  But it’s not a ‘real estate’ app in the traditional sense, ie: pushing listings to your iPhone.  It’s a buyer centric app designed to solve a few pronounced challenges faced during the physical [...]

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Friday Blog Scan: Things We Liked from the Week That Was

Friday Blog Scan: Things We Liked from the Week That Was

Posted on 23. Oct, 2009 by Sherry Chris.

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Brokers, you wake up and realize you are behind the social media marketing eight ball. You scramble to amass a social media marketing strategy. After all, everybody is talking about it as if it’s super easy. We know better. And while many have risen to become social media celebrities, financial success eludes them. I Media [...]

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Friday Blog Scan: Things We Liked from the Week That Was

Friday Blog Scan: Things We Liked from the Week That Was

Posted on 02. Oct, 2009 by Sherry Chris.

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Last week, speaker, and trends tracker Stefan Swanepoel published a list that featured the top 100 Twitter people that influence and or interest him the most.Then, Founder of Rain City Guide Dustin Luther also published his list of top 50 Most Influential people to compensate those he felt should have been on Stefan’s personal list, [...]

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Client Relationships – Before and After the Transaction

Client Relationships – Before and After the Transaction

Posted on 26. Aug, 2009 by Camilla Sullivan.

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One of the fundamentals emerging as part of our next generation brokerage discussion, is the need for the agent and broker to think of the relationship they have with a buyer or seller, not only during the transaction, not just in a passive follow up campaign after a house is sold, but as part [...]

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