Tag Archives: Content

Week in Review: Things We Liked from the Week That Was

Week in Review: Things We Liked from the Week That Was

Posted on 15. Jan, 2010 by Sherry Chris.

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Hello, from New York City, where REBar Camp and Inman Real Estate Connect were held this week. It’s been a busy few days spent among the best and brightest in the industry discussing 2010 trends and emerging technologies, which, not surprisingly, took center stage (check out our extensive videos from the week). As we were [...]

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Week in Review: Things We Liked from the Week That Was

Week in Review: Things We Liked from the Week That Was

Posted on 08. Jan, 2010 by Sherry Chris.

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The new year is already starting out with a bang, with a plethora of news buzzing about in the real estate industry. As positive and negative reports and articles surface about what’s to come in 2010, we have learned that—in the words of The Wall Street Journal—“the outlook for 2010 is uncertain, at best.”
There is [...]

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Friday Blog Scan: Things We Liked from the Week That Was

Friday Blog Scan: Things We Liked from the Week That Was

Posted on 30. Oct, 2009 by Sherry Chris.

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As far as lists of top social media people in real estate go, we’ve seen the same names recycled over and over providing us a limited view of what is ultimately possible through social media. Income Diary gives us this list of the 50 most influential bloggers outside of real estate. This is a special [...]

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Friday Blog Scan: Things We Liked from the Week That Was

Friday Blog Scan: Things We Liked from the Week That Was

Posted on 02. Oct, 2009 by Sherry Chris.

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Last week, speaker, and trends tracker Stefan Swanepoel published a list that featured the top 100 Twitter people that influence and or interest him the most.Then, Founder of Rain City Guide Dustin Luther also published his list of top 50 Most Influential people to compensate those he felt should have been on Stefan’s personal list, [...]

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Client Relationships – Before and After the Transaction

Client Relationships – Before and After the Transaction

Posted on 26. Aug, 2009 by Camilla Sullivan.

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One of the fundamentals emerging as part of our next generation brokerage discussion, is the need for the agent and broker to think of the relationship they have with a buyer or seller, not only during the transaction, not just in a passive follow up campaign after a house is sold, but as part [...]

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Top 5 Pet Peeves on MLS Listing Alert Emails

Top 5 Pet Peeves on MLS Listing Alert Emails

Posted on 15. May, 2009 by Jason Steele.

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I bought a home back on December 10th of 2008. That is almost exactly 5 months to the day and I am still receiving those automated MLS listing alerts from the first agent I ever spoke to about buying a new home. Being in real estate now for almost a year I find them sort of fascinating because I am curious if I actually bought at the bottom of the market in my town. Turns out I didn’t, but that isn’t the point. The information (listings) contained in these emails can be very powerful motivators to get an active buyer or someone on the fence to engage an agent. The most important reason is that the information contained within is the most accurate and trusted source for new listings and listing status changes (price drops and under contract). With such a powerful vehicle for information, I wonder why it misses the mark on so many levels for the average home buyer.

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Vintage Marketing – I’m a Collector!

Posted on 19. Mar, 2009 by Camilla Sullivan.

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Just as vintage clothes stay popular and vintage cars appreciate in value, there are some marketing principles that may seem ‘vintage’ in this twitteriffic world but they will certainly be fashionable a decade from now. While social media is changing the rules of marketing and public relations, in essence, it is just another form of [...]

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Friday Blog Scan: Things we liked from the week that was

Friday Blog Scan: Things we liked from the week that was

Posted on 20. Feb, 2009 by Jason Steele.

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Pat at Transparent RE discusses what Network Generation is and why this the critical first step to getting yourself started growing your referral network using social media.
Max Kalehoff, vice president of marketing for Clickable, offered this advice regarding use of Twitter to build personal brand.
When blogging is done right, if the content is topical and [...]

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