Vegas and RESPRO – What Happened is Definitely Not Staying!

Posted on 12. Mar, 2010 by Rick Gregory.

I attended RESPRO’s (Real Estate Services Provider Council, Inc.) 2010 Annual Conference in Las Vegas and found the event time very well spent.
This being my first time to RESPRO’s conference, I was a little unsure of what to expect.  I knew there would be presentations and content shared regarding all of the recent RESPA enhancements, [...]

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One-Stop Shopping: What’s Happening?!

Posted on 18. Feb, 2010 by Rick Gregory.

It almost feels old fashioned to use the words “one-stop shopping”.  Heck, it was very common many years ago for real estate firms to own both insurance agencies and mortgage brokerages (even my great grandfather owned a real estate and insurance company back in the early 1900’s in Hackettstown, NJ.)  In today’s world, however, we [...]

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Week in Review: Things We Liked from the Week That Was

Posted on 05. Feb, 2010 by Sherry Chris.

We had a mixed bag of news this week. Do you want the good news or bad news first? A storm cloud hung over the many homeowners with adjustable-rate mortgages who are paying as much as 25 percent more than homeowners with similar loans. Additionally, new research suggests that a large group of distressed homeowners [...]

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Week in Review: Things We Liked from the Week That Was

Posted on 22. Jan, 2010 by Sherry Chris.

If you are a frequent CNN viewer, you know well about the political upheaval that has unfolded this past week, from a Republican taking the late Ted Kennedy’s Senate seat in Massachusetts, to the likelihood of health care reform bring shoved “off the table”, to President Obama’s new proposal for stricter rules on banks, in [...]

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Back to the Future (again)!

Posted on 16. Dec, 2009 by Rick Gregory.

As he asked for another from the bartender that thought a Commodore 64 was an old car, I realized that Bill was right on the money; we can’t forget about how we got here.   No, it wasn’t a discussion about creation versus evolution and it had nothing to do with me forgetting how to get [...]

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What’s the Time? Time to Get Real

Posted on 18. Sep, 2009 by Camilla Sullivan.

Taking your eyes off the market (trends, drivers, needs) is a great way for a company to lose a position of leadership, alienate customers and become irrelevant. When the environment you are operating in changes, you need to change in order to survive in the new conditions.  Just ask any real estate professional and they [...]

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Think a Brand is Just a Logo? Think Again!

Posted on 06. Aug, 2009 by Camilla Sullivan.

In talking about the ideas around the next generation brokerage, it’s impossible not to notice that we are facing a world where we have less direct control over our brand touches to consumers and influencers, while at the same time the pace and volume of those touches is increasing as we exist in an expanding [...]

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Has the “Groundswell” Effect Finally Reached Real Estate Companies?

Posted on 20. Jul, 2009 by Sherry Chris.

When the book Groundswell hit the bestseller list just over a year ago, there was a lot of talk. For many companies it became a bible for effectively using social technology, communicating with today’s consumer and strengthening their public image.  The two authors who worked for Forrester Research at the time (one has since left) really hit [...]

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Friday Blog Scan: Things We Liked from the Week That Was

Posted on 05. Jun, 2009 by Jason Steele.

Anthony Tjan, CEO, Founder and Managing partner at VC firm Cue Ball believes that businesses rely to heavily on demographics to understand their customers when instead they ought to be focusing more on their psychographics. But now, with new technologies such as OpenID single sign-on service, gleaning that data could change all that. Read more over at Harvard Business Publishing in his post titled Want to Understand Your Customers? Go Psycho.

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Friday Blog Scan: Things We Liked from the Week That Was

Posted on 24. Apr, 2009 by Jason Steele.

Bill Gates, Barry Diller and about a billion dollars in venture capital have been thrown at real estate. Yet for the most part, the transaction today looks almost identical to what it was back in 1990. Brian Boero from 1000wattconsulting takes a peak at real estate past and present. He wonders if we have reached the end of the real estate story or not. This is a riveting post worth reading.

Lon Cohen, writer and Director of Communication at als-ny.org publishes 7 Ways to Approach Twitter published on Mashable that includes a litany of great links to learn by example.

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