Building Your Brand in the Next Generation: Emulate the Pros

Posted on 10. Aug, 2009 by Camilla Sullivan.

A great thing about today’s transparent online world, is that it’s so easy to see what other people are doing, and who is successfully implementing brand strategies.  You don’t have to be an expert on everything… because there are plenty of others who are!  Your primary business is the business of real estate – why [...]

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The Secret to Providing Exceptional Customer Service

Posted on 22. May, 2009 by Sherry Chris.

Have you ever stayed at a Ritz Carlton Hotel? Bought a pair of shoes, or returned them at Zappos? These two companies immediately come to mind when you think about exceptional customer service. While the two companies couldn’t appear to be more different, when you drill down, they are very much alike in their core values and business and leadership principles.

Providing exceptional service begins with understanding the customer. In case you haven’t noticed, the needs of the customer have changed a lot in the past few years, and will continue to evolve. Creating an exceptional customer experience doesn’t mean you have to be twice as good as your competitor, just be a little better. That’s easy if you have the right culture in place.

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Friday Blog Scan: Things We Liked from the Week That Was

Posted on 22. May, 2009 by Jason Steele.

U.S. home prices are their most affordable in at least 18 years, according to a report released Monday published on CNNMoney that offers insight into where the opportunities for great deals on great homes in markets where good jobs can also be found.
Here’s neat little Twitter story really makes you sit back and go Mm, [...]

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